Because that is what we used to do! We used to ride the waves of information and see where it took us. Remember those day’s? We would type in a key word or phrase in our favorite search engine and start clickin’. Each site would have a link leading us to another site, and as you went you would always see something else cool, and click that. You started out looking for apples and ended up with zebras.
You could start with same word as many times as you wanted and never end up in the same place twice. It was the information highway, and you went on a road trip. It was an ocean of information, and you went surfin’. We didn’t care what it was we were looking for at first, because we found all this other cool stuff we would have never known about.
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1. Introduction – about Google
Unless you are a web surfer in the true meaning of the concept, if you are reading this, I am almost certain that you know Google. Or, you think you know Google. You are probably aware that Google is a “search engine”, that almost 80% of the internet searches in the world are done through Google. If you are a metro- or uber-geek, you probably know that the term “to google” became part of the English language, as in “she googled her high school boyfriends”. And if you are really, really on top of things all trivia and have Wikipedia as your browser’s home page, you might even know that the name “Google” is a play on the word “Googol”, which was coined by Milton Sirotta, nine-year-old nephew of U.S. mathematician Edward Kasner in 1938, to refer to the number represented by 1 followed by one hundred zeros. But here’s one piece of geek trivia that you might not know: The “Google” spelling is also used in “The Hitchhikers Guide to the Galaxy” by Douglas Adams, in which one of Deep Thought’s designers asks, “And are you not,” said Fook, leaning anxiously forward, “a greater analyst than the Googleplex Star Thinker in the Seventh Galaxy of Light and Ingenuity which can calculate the trajectory of every single dust particle throughout a five-week Dangrabad Beta sand blizzard?”
2. Everflux – what is that?
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Google’s sweeping changes confirm the search giant has launched a full out assault against artificial link inflation & declared war against search engine spam in a continuing effort to provide the best search service in the world… and if you thought you cracked the Google Code and had Google all figured out … guess again.
Google has raised the bar against search engine spam and artificial link inflation to unrivaled heights with the filing of a United States Patent Application 20050071741 on March 31, 2005.
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