The Google AdWords program has become one of the most popular ways to advertise on the Internet. Its companion program, Google AdSense, has in turn become one of the most popular ways to earn advertising revenue for your website.
Together, Google AdWords and Google AdSense make up two sides of the game. Here is how the Google AdWords and Google AdSense game works.
Google recently announced a change to their “Sitemaps” program. It went from a protocol meant for Python programmers and XML wizards to a much kinder, gentler (and friendlier to webmasters) program to help get all of your pages crawled and indexed. It’s called “Google Webmaster Central. The tools can now be used and understood by most small business site owners.
Google explains everything and lists Sitemaps resources at:
When I first started my main website many years ago,
little did I know the major role Google would play in
its success. Keep in mind, Google has only been around
the web since 1998. In the beginning, few realized the
small search engine created by Stanford students
Larry Page and Sergey Brin, would become a multi-billion
dollar company controlling almost all areas of the web.
Google seems destined to dominate the web (aka Shades of
Big Brother) for years to come… keeping a close eye
on all our Internet activity with large databases
tracking our every (abiet aggregate) move. Since privacy
has become an antiqued and obsolete word in our ever
increasing public world, this can be very disconcerting.
And it is not just the web, Google is branching out in
so many directions, it will play a major role in our
daily lives off-line as well as online.